The Merchants of Cool
How businesses market to American teenagers, and the effect they have together on popular culture.
A documentary on the marketing of pop culture to Teenagers.
- Year : 2001
- Country : United States of America
- Genre : Documentary, History, Music
- Studio :
- Keyword : media, marketing, advertising
- Director : Barak Goodman
- Cast : Douglas Rushkoff, Christina Aguilera, Greg Berlanti, Jessica Biel, Adam Carolla, Fred Durst